I love, love profectiv products!!! I have been hooked since I started using it about 2-3 years ago. I use the shampoo, detangler, leave in and deep conditioner. I can honestly say I will continue using this line until it no longer works for me. What caught my attention and made me purchase was its specifically for African-American hair. I have been looking for something that is good for my hair texture (coarse) and I finally found it!